Buy your meat online

Chalmar Beef in Bapsfontein is one of South Africa's first abattoirs to launch an online shop. Chalmar Beef logo

But the launch didn't come without issues.

A major concern WRT online shopping is the safety of your details. Credit card fraud, for instance, is a very real threat.

These concerns prompted Chalmar to conduct market research amongst their customers. The three main concerns were security, quality and freshness of meat, and correctness of orders.

Director of Chalmar, Sarah Wethmar, had this to say about the research outcome: "In this modern digital age, customers are well-educated and informed about shopping online, yet the same concerns always surface due to the lack of proper guidance, and it is imperative that we assure our customers that their concerns are being addressed.” Chalmar Beef has put together a comprehensive “question and answer” document addressing the top concerns to put the minds of their customers at ease, especially when purchasing from their online shop."

Read more at hotelandrestaurant.co.za/press_office/chalmar-beef-outlines-online-purchasing-policy.